Questions to Ask When Considering a Vehicle Wrap

Vehicle wraps are advantageous for those who want to get their business out there. At Chief Graphix, we have graphic design experts that can install this type of moving billboard for your business fast and efficiently! But before we do so, we want to make sure we answer all of your questions:

Q: What exactly is a vinyl wrap?
A: A vinyl wrap is a thin vinyl material that we use to print a customized idea. Once the idea has been brought to life, we wrap it around your vehicle to a perfect fit, making it look seamless.

Q: Why choose wrap over paint?
A: If you paint over the original manufactured color, you risk the chance of devaluing your vehicle. However, when you choose to wrap your vehicle, you can select an any color and design without needing to worry about keeping your resale value intact.

Q: How long will it last?
A: Your vehicle wrap will be made to last for several years without fading from prolonged sun exposure. And because the material we use is so durable, it will not rip or wrinkle easily. But if you choose to remove your vinyl wrap, we are able to do so safely without causing any damage to your vehicle.

Q: Can I wash my car with a wrap?
A: Absolutely! You can purchase a custom vehicle wrap knowing that you can wash (or wax) it without ruining anything. Our vehicle wraps are easy to maintain -  just by using soap and water, you can make it look brand new again! 

Are you ready for your custom-made wrap? At Chief Graphix, we know that graphics are essential to marketing your business, and vehicle wraps are just one solution! If you have additional questions and want to learn more about what our vehicle wraps have to offer, call 516-883-SIGN today, and let our graphic professionals answer all your questions and guide you through every step of the process.

How a Vinyl Car Wrap Works

We can’t think of anything more eye-catching than a customized vinyl car wrap for your vehicle. If you’re looking for a vinyl car wrap to make your brand stand out from the rest, Chief Graphix can help! Here’s what you can expect when you choose custom wrapping with us:

1. Clean and prep. Before we apply customized vinyl wrap to your vehicle, we make sure to fix up any rust or scratches that might be visibly noticeable. Rule of thumb is that if you can see it, it will most likely show through the vinyl wrap. That is why we do all we can to prep your car first!
2. Make it stick. Depending on the type of vehicle, we will cut the vinyl wrap into sections before applying it, so that it will cover the entire car by individual sections. Then, magnets are often used to hold the vinyl in place until the backing is removed and the adhesive is exposed.
3. Smooth it out. After your vinyl car wrap is applied, it’s important to roll over any curves, air bubbles, or other imperfections to make the wrap look seamless. We know that every car is shaped differently, which is why we are careful when working out the kinks.
4. Adjust the fit. An essential part of making your vinyl car wrap look its best is to stretch it and allow it to shrink back. Oftentimes using a torch to stretch it out is the ideal approach; however, it’s essential to prevent burning any parts of the vinyl. Pre-stretching is another way to adjust the fit to your vehicle.
5. Cut around the edges. We know that even the little imperfections can make a difference, which is why we pay close attention to detail. Part of perfecting the overall look of a vinyl car wrap includes cutting off the edges with a utility knife.

At Chief Graphix, we know that graphics are essential to marketing your brand, which is why we’re committed to providing the best solutions in custom vehicle wraps. To learn more about what our vehicle wraps have to offer, call 516-883-SIGN today, and let our graphic professionals guide you through every step of the process.

3 Easy Steps to Make Your Brand More Memorable

Take a good look around your industry. Do you feel that your business is just existing among a larger, bigger picture? If so, we think it’s time that you thought about taking the necessary steps to set your business apart from competitors and making your brand more memorable. Here are 3 steps to take to into consideration to get you started:

1. Position your business as a local expert. At the end of the day, your largest pocket of potential customers will come from the area that your business resides in. Though competition may be fierce on the market as a whole, it can be more manageable if your efforts are localized. Get involved in the community and offer plenty of expert tips and testimonials on social media. Make sure to share examples of past successes with your audience as well.


2. Build up your brand identity. You want your logo and tagline to resonate strongly with current and potential customers, no matter how “boring” your industry might appear to be. Develop a visually appealing brand logo and a sincere slogan that people will believe in. Then, make sure to expand your branding efforts to every aspect of your business - from custom printed signs and brochures, to window graphics, website design and even your office atmosphere.


3. Be willing to go above and beyond. What makes any business stand out from their competition? The fact that they are willing to go that extra mile to do what others won’t. When developing your brand identity, make sure to choose signage, symbols and slogans that express what your business can do for customers that other companies in the industry cannot or do not do. This will allow you to build a personal connection with your audience and will position your business as the obvious choice for the unique services that you provide.

If re-branding and building brand awareness is your goal, we can help with beautifully crafted custom signage, vehicle wraps, window graphics and more. When it comes to custom branding, Chief Graphix is your one-stop-shop for high quality products and professional consulting services.

For more information about how we can help your business rise to the top visit us on the web or call 516-883-SIGN.

How to Successfully Use Car Decals for Advertising

Are you looking for a new and exciting advertising tool to boost your business? Converting your vehicle into a mobile billboard with custom car wraps or decals is one of the most affordable ways to make a moving impression everywhere you go! According to the Outdoor Advertising Association of America, “more than 95% of Americans are reached by media targeting vehicle drivers and passengers.” At that rate deciding whether or not to dive into vehicle advertising is simple!

If you’re ready to take your campaign to the streets, we’ve compiled a few tips to help you make the most of your car decal advertising campaign:

Weigh your options. When it comes to vehicle advertising you have a few options. The first, is a custom wrap, which will be a fully-encasing graphic on your car. This is the most eye-catching option, but is also usually the most pricey. If you’re looking to stay low-budget for now, choose from magnet decals or window cling decals that can be placed wherever you like on your vehicle.

Plan your decal placement. Typically magnetic car decals perform best when stuck to either side of your vehicle, while sticker decals are best placed on rear or side windows. When deciding where your decals should go think about who your target audience is, drivers or passengers, and place your decals accordingly.

Decide what you want to advertise. Are you looking to drive traffic to your website? Share an exciting promotional offer? Or maybe you just want to boost your brand recognition. Think about your campaign’s goals while planning your wrap or decal design. It’s usually always beneficial to include your company’s name, logo or slogan, contact information, and the services that you provide.

No matter what you’re thinking for your exciting new marketing initiative, the graphic design experts at Chief Graphix can help! With combined experience of over 25 years, our team of design consultants can take you from conception to completion, guiding you through every step of the decision process. Whether you want a full wrap, a partial wrap, car decals or just some simple lettering, we can get your vehicle turned around and on the road in no time!

To learn more about how we can help your business take it’s advertising campaign on the road call 516-883-SIGN!

Custom Wraps - Our Specialty!

There’s nothing more eye-catching than a custom wrapped car or retail store wall. When it comes to branding solutions, we’ve got you covered with all of the wraps you could ever ask for, and more! Our team of full-time vinyl installers is one of the most experienced in the industry, which is why we guarantee that your wrap will be designed and installed to perfection. Here are some of the custom wrap jobs that we typically do:

Promotional Vehicle & Truck Wraps: There’s nothing better than an advertisement on wheels! Put your personal vehicle to work promoting your business, or have your staff work double time while out on a job in a custom wrapped truck. More than 95% of Americans are reached by media targeting vehicle drivers and passengers, so get out there and advertise!

Sports & Medical Helmet Wraps: We wrap helmets of all shapes, sizes and purposes. Do you coach a local town or school sports team and want to boost up the team spirit? A custom wrapped helmet is just the thing! We’ve wrapped lacrosse, football, baseball and hockey helmets in the past, and look forward to adding some more in the future. In addition to sports helmets, we have also wrapped medical helmets for children, allowing them to display their personal style everyday!

Office & Retail Wall Decor: You never get a second chance to make a first impression! Whether you’re looking to create the perfect office vibe, balancing customer engagement and employee comfort, or you just want to spice up your storefront, we can help. Our expert team of in-house designers will work with you to take your idea from conception to execution quickly and cost effectively. Let us help you make an unforgettable first impression with custom, vibrant wall graphics.

At Chief Graphix, we do it all, and then some! We’re your custom sign and graphics experts, specializing in custom wrap design and installation. No matter what you want to wrap, we can make it happen. To learn more about our wrap services or to request a free quote, call us at 516-883-SIGN or visit us on the web today.