Make it short, sweet and to the point. Think about some of the most catchy company slogans, like Nike’s “Just Do It” or Sony’s “Make Believe.” What do these both have in common? They’re short and to the point! Keeping your new slogan simple and straightforward will give you the most customer engagement and success.
Make it memorable. The key to creating something catchy is designing something memorable. Think about the famous “Got Milk?” ads and how well the public responded to them. The short and spunky nature of this slogan is what captured and maintained the audience's attention.
Make it meaningful. Dependent on your industry and mission statement, you’ll want to create a slogan that captures your brand’s beliefs and tells the consumer how they can benefit from your product or services. For example, Coca Cola’s famous “Life is Better with a Coke,” slogan tells their audience that: 1. Drinking Coke is something that can better their daily lives, and 2. Coca Cola as a company is committed to improving their customers’ overall quality of life.
Still need help coming up with a killer company tagline? The marketing and design consultants at Chief Graphix can help! With more 25 years of marketing experience under our belt, you can rest assured that your company’s custom branding efforts will be in only the best hands.
To learn more about our services or to schedule a free consultation, click here or call 516-553-SIGN.
Make it memorable. The key to creating something catchy is designing something memorable. Think about the famous “Got Milk?” ads and how well the public responded to them. The short and spunky nature of this slogan is what captured and maintained the audience's attention.
Make it meaningful. Dependent on your industry and mission statement, you’ll want to create a slogan that captures your brand’s beliefs and tells the consumer how they can benefit from your product or services. For example, Coca Cola’s famous “Life is Better with a Coke,” slogan tells their audience that: 1. Drinking Coke is something that can better their daily lives, and 2. Coca Cola as a company is committed to improving their customers’ overall quality of life.
Still need help coming up with a killer company tagline? The marketing and design consultants at Chief Graphix can help! With more 25 years of marketing experience under our belt, you can rest assured that your company’s custom branding efforts will be in only the best hands.
To learn more about our services or to schedule a free consultation, click here or call 516-553-SIGN.
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